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    Getting testimonials for your website shouldn't be optional. It's essential.   Testimonials work because they aren't sales pitches. If selected...

    I was lucky enough to get to attend the recent Seth Godin Q&A run by MLC, courtesy of a client of mine (thanks Matt!) who was kind enough to invite me. ...

    "$15,000", said my client, "That was the quote".   She was talking about the cost of getting someone in to create a marketing plan for her business. ...

    When I was a kid, every now and again my Mum and I would go back to Dublin.   I remember those trips more intensely than many others from my early...

  In the last blog, I wrote about making your mission not about you. Part 2 is about what to do instead. The Five People You Meet In Heaven is a powerful book.  ...

If this reads like a dig at AMP specifically, that's not my primary intention.   It's just a good example of how badly off-the-mark a business mission can fire. ...

Of all the questions I find hardest to answer clearly, "What do I want?" ranks up there. I mean, I can tell you where I'd like to go on holiday next, or the revenue target...

   In mid-2019, I took off out of the city for three days in isolation. I chose the Hawkesbury River region, north of Sydney. A small, off-grid cabin with a...

Recently, whilst looking through some old coaching material, I came across a statement that leapt out at me.   "The number one reason that most business people do not...

  In Japan it runs from September to August. India is April to March. Most countries align with January to December. Australian and New Zealand run July to June. In...

Imagine you're running a race.   It's a long-distance race, one that will test you on many levels. You don't have to be physically fit to run in (though it will help),...

I was asked a question recently whilst giving a short interview for FPA Money & Life on the impact of COVID on advisers. I think it's impossible to look at the impact...

This is possibly the most important message I want to share via the blog this year. It's been a long, long damn year. I've had times this year I've felt drained, empty, out...

"Goals conversations" should be easy... and this blog I'm hoping I'm about to make it really easy. Some time ago, a family member of mine went to see an adviser,...

This may not be popular with some of you, but I'm okay with that. The only person paying to improve your business is you, and every time I hear of an adviser looking to his...

  When do you make your best decisions?   If you're like most people I know, it's probably when you're not under pressure, or when things aren't too...

  Imagine for a minute that 98% of people who visit your website aren't ready to book an appointment with you. As far as the data goes, I might even suggest that...

There are three roles a practice needs to cover to grow and become efficient, and profitable. This Friday, I'm going to be sitting down with Angela Laughlin of BBB Partners...

This conundrum was introduced to me by a coach whose identity I, unfortunately, can't recall. If you know who it is, let me know so I can attribute. "Time is...

Earlier this year, whilst researching a session, I came across an article in IFA that nearly made me fall off my chair. (That's not true. My bum never even looked like...

In 2012, one of my clients hired poorly and it cost them $250k. That's not an exaggeration either.  When he and I sat down to work it out, we itemised all the...

I want to share a quick personal experience, and why I think it's hugely relevant to any of you playing in the digital marketing space. Last week, I popped out at...

I'm sitting here in the office. It's late at night. I've been working on the content of our new program HelpBot, and suddenly wrote something that inspired me. Like many...

In May 1989, Manchester band The Stone Roses published their self-titled debut album to widespread acclaim. The album - which sold 4 million copies at a time when...

  Tech won't solve your problems. There isn't an app for that. To those who've heard me say this, you may know what's coming. For others, this may be the...

  As a business coach, I never saw myself designing websites. I was happy to work with clients on how a website should form part of their digital engagement strategy....

Our recent Masterclass - Licensee Transition - was an absolute doozy. Knowing the interest in the topic, I wanted to share a summary of the conversation.It's not...

Four years ago, Dean Holmes had an idea. He'd already built a successful business - Absolute Wealth - providing highly personalised, holistic advice to a market...

  A while back I was introduced to a way of engaging clients in an initial phone conversation that absolutely *clicked* for me. So, I took the core of...

  Last month we ran a quick survey. We wanted to find out what you, our dear blog readers, thought about coaching One response stood out. I want to share it...